AME's Fashion High Tea: January 2011

Saturday, January 29, 2011

AME's on Oriental Daily Newspaper

Check out AME's on today's Oriental Daily Newspaper for
Personal interview with our mother brand, ELEGANCE (since 1982)
designer, Venice on our brand's cheongsam,
featuring OneFM DJ Suki & 8TV Host ChingYi!

Cheongsam Collection is now available at AME's Outlets now!
(1) Bandar Sg Long Tel:03-90105179
(2)Sunway Giza Mall,Kota Damansara Tel:09-61485178

Saturday, January 22, 2011

Floral Bandeau Dress

Floral Contrast Cup Puff Dress

Halter Neck Embellished Hem Dress

Black

Studded Hem Details.

Mesh Front Tie-Dye Dress

Available in Green and Orange colour.
Come in set with a chiffon scarf.

Green

Ruffle Front.

Orange

Studded Diamond Bandeau Dress

Available in Black, Pink and White colour.

Pleated Front Bandeau Dress

Come in set with a belt.

Saturday, January 15, 2011

AME'S @ Beach Vacation

XM dressed up in AME's on her vacation to the beach!

Belted One-Shoulder Dress
http://amesfashionhightea.blogspot.com/2010/09/belted-one-shoulder-dress.html

AME'S @ Amusement Park

Rae was dressing in AME's jumpsuit while having fun in amusement park. Casual and fashionable!

Elastic Waist Floral Jumpsuit
http://amesfashionhightea.blogspot.com/2010/10/elastic-waist-floral-jumpsuit.html

AME'S @ Best Shopping Outfit

Rae, shop till drop in AME's jumpsuit.

AME'S Jumpsuit : (Link to be updated soon.), match with AME's Belt Collection.

AME'S @ Your Perfect Floral Dress

Photo of Cheryl in AME's apparels. Simply beautiful. :)

Embellished Waist Layered Dress
http://amesfashionhightea.blogspot.com/2010/12/embellished-waist-layered-dress.html
Sheer Sleeves Cardigan
http://amesfashionhightea.blogspot.com/2010/09/sheer-sleeves-cardigan.html

Thursday, January 13, 2011

AME'S @ Sexy Party Celebration

Gorgous Ervinna celebrate her lovely birthday in AME'S Ruched Bandeau Dress.

Ruched Bandeau Dress
http://amesfashionhightea.blogspot.com/2010/04/ruched-bandeau-dress.html

Tuesday, January 11, 2011

{ELEGANCE} on Sin Chew Daily

Our mother brand, ELEGANCE on Sin Chew Daily.

星洲日報／大都會‧2011.01.09

布料與剪裁巧妙修身‧媽媽漂亮過新年

不論是上衣或連身裙，加上了伸縮性的束腰設計，媽媽們最在意的肚腩馬上就被遮著，美美的腰身也呈現在眼前。（圖：星洲日報）
黑色和紅色穿出新年氣息和高貴的感覺。（圖：星洲日報）
兩件式的蕾絲網上衣，讓媽媽們的自信在若隱若現中呈現。（圖：星洲日報）
橘色的鮮豔將膚色襯托得更為亮麗，不化妝也能有好氣色。（圖：星洲日報）
絲絨布料製成的旗袍無論彈性或質感都是滿分，年年都可穿。（圖：星洲日報）
格紋襯衫絕對不是年輕人的專利，穿上它媽媽也變得活潑了。（圖：星洲日報）
寬闊的衣領以及小荷葉邊的衣袖都有顯瘦的視覺效果，絕對是媽媽們的“安全款”。（圖：星洲日報）
雪紡絲的布料比雪紡紗來得柔軟高貴，減少了臃腫的感覺。（圖：星洲日報）

許多媽媽會抗拒連身裙，其實她們都誤解了。低腰設計的連身裙，不但能遮掩肥胖的肚腩修飾腰身，還能讓身材看起來更修長。

每次陪媽媽逛街買衣服時，她總是嫌棄袖子太緊、肚腩太大、臀部太窄，要不就是款式太年輕了……而今卻有媽媽級的服裝設計師親自操刀設計，以其對媽媽們身材的瞭解以及時尚的掌握，絕對有百分百的說服力！

Elegance總經理楊邵鈞指出，其公司旗下的衣服設計全都出自媽媽余研雲之手，以媽媽三十多年設計服裝的經驗，加上自己也是屬於媽媽級的身形，因此最能瞭解媽媽們的需要。

“媽媽服裝在馬來西亞並沒有很追隨潮流款式，只是顏色上會隨著季節作出變化，比如最近春節將近，梅紅色和西瓜紅就會特別好賣。”

嘗試更多新設計

設計師余研雲表示，要把媽媽們穿得好看最重要的還是剪裁和布料，尤其是有些重量的布料可免去“膨脹”的效果。

“許多媽媽會抗拒連身裙，其實她們都誤解了。低腰設計的連身裙，不但能遮掩肥胖的肚腩修飾腰身，還能讓身材看起來更修長。”

如今資訊發達，外國的流行資訊也讓媽媽們拋開保守的思想，更大膽的嘗試更多新事物。

“很多時候媽媽們都很想嘗試新事物，比如性感的蕾絲上衣，但在保守和性感之間身為設計師的我們就必須拿捏得宜，絕對要讓媽媽們‘露’得自然好看。”

You can find Elegance at:
# Sogo,
# Gama(Penang),
# Sunshine Square(Penang),
# Jusco (Klang, Permas Jaya, Terbau City, Kepong, Wangsa Maju, AU2-Ampang)
# The Store (Pudu, Klang, Sentosa, Tun Aminah, Seremban, Kampar Road,
Central Square,Kuantan)
# AME's Fashion High Tea (Bandar Sg.Long)

Size range : M to XXL